Hello

I am a digital practice leader and experience design consultant with over twenty years experience, working with many of the world's largest corporate and consumer brands, helping them to understand, innovate and achieve business transformation through a customer-centred approach to digital, driven by audience and business need.

I provide the insight, leadership and direction required to navigate an increasingly challenging and complex digital eco-system, advising clients on how best to exploit the digital opportunity, delivering multi-channel solutions that transform both what they do now and, more importantly, help shape things to come.

I am a trusted advisor to clients across a range of industry sectors and disciplines, building, and leading multi-disciplinary teams across strategy, creative and technology to deliver solutions for clients that are 100% digital, and that create real, measurable value for today’s connected businesses.

Experience

Red background with the white text 'Kyndryl' in the centre.

Head of Design &
Co-Creation
Kyndryl

As Head of Design & Co-creation, Kyndryl Vital UKI, I lead a team of Designers, Researchers, and Creative Technologists, working at the intersection of technology, business and human experience. I help to shape, and lead Kyndryl’s user-centred design engagements, partnering with business and account leaders, technical strategists, clients, and alliance partners, providing insights, ideas, and leadership. Our co-create approach enables our clients to understand and address complex business challenges, identifying new opportunities to deliver best-in-class customer and employee experiences.

Cognizant logo with a geometric blue icon and white text on a dark blue background.

UKI Practice Lead, Experience Design
Cognizant

I previously led Cognizant’s UKI Experience Design practice - a multi-disciplined team of digital experts and consultants comprising user experience, customer research, product and service design practitioners. I was responsible for the ongoing development and evolution of our practice - it's growth, vision, and associated go-to-market strategy, and I evangelised the role of design thinking across the wider organisation, effectively communicating it’s importance in creating commercially viable and customer-centric digital products and services.

Virtusa logo on a dark background.

EMEA Practice Lead, Experience Design
Virtusa

In my role as EMEA Practice Lead, User Experience Design, I was responsible for the continued growth, success and development of the practice across Europe and the Middle East. I led a talented team of digital specialists, consultants and designers, pushing the boundaries of UX, Mobility, Social, Cloud, Gamification, Analytics, Big Data and IoT, delivering customer success for global businesses across financial services, insurance, media and healthcare.

Clients

Lloyds Bank logo with a black horse on a white square background, on a green background
Barclays logo with a blue background, featuring a white eagle emblem and the word 'Barclays' in white.
A green background with the white text 'an post' in a stylized font.
British Airways logo with a blue background, white text, and a stylized red, white, and blue tail fin.
A green background with a colorful, geometric, floral-like logo in the center and the letters 'bp' positioned above it.
Centrica logo with dark blue lowercase letters and an orange dot above the letter 'i' on a light blue background.
Network Rail logo with the text on the left and a stylized orange arrow pattern pointing to the right.
Thames Water logo featuring a white water droplet with the words 'Thames Water' inside and blue water waves at the bottom, on a blue background.
Orange background with a white guitar pick shape in the center, containing the lowercase orange letters "gsk."
Logo of HM Government with a crown and a shield, text 'HM Government' on a black background.
Boots logo in white text on a dark blue background.
Colorful rainbow background with the letters 'WPP' in white dots in the center.

Recommendations

“Mark was great to work with - listened to the brief, understood our challenges and turned around new designs in a short space of time. Clearly understood UX principles. Very personable and easy to integrate into the project team.”

Denise Maskew
Head of Digital Experience, Talk Talk

“I worked with Mark on a large scale UX project. Mark brought in depth knowledge and vast experience to table. Highly recommended.”

Mark Davies
SVP, Strategy and Market Development,
Informa Markets

“Mark is an extremely experienced Creative Director. Having worked with him on a wide range of digital solutions for Thames Water, we enjoyed a great deal of success. Whilst highly creative, Mark is strategic in his approach - always focused on the objectives.”

Andy Freeman
Marketing Director, British Gas